OK, now I’m mad. Hair salons Sydney wide are now officially on notice.
Over the past few months I’ve been shopping around the various hair halons Sydney has on offer. I’ve invested my time, and my money, to find out which ones are good, which ones are bad, and which ones are just so-so.
Well guess what? Most of them just don’t add up at all!
Hair Salon First Impressions
What’s the first thing you do when you want to check out a new Sydney salon? Well if you’re like me, you’ll check out their website to get a sense of how they do things, but the first contact is going to be via phone or social media.
Hmmm. Let’s just say most salons in Sydney do NOT do social media well!!! They may have a Facebook page, a Pinterest or Instagram page, but when I reached out to most of them, I got NO REPLY. None.
That meant I had to go to the phone.
Would you believe that I even had trouble getting through to a lot of salons on the phone??? I get that they’re busy, could be with clients etc… but what kind of first impression is that? Woeful is the word you’re looking for.
Mind you, some did answer the phone well & guided me through the booking process with minimal fuss… but those ones were the exceptions.
Walking In to the Salon
OK this one was a real mixed bag. While most salons looked pretty nice, with quality furnishings & interior designs, some looked like they were seriously stuck in the 90’s. Not exactly what you’d call “modern & chic”.
Some of the salons had up-to-date magazines to flick through while I waited. Many had outdated, tattered & torn magazines. Many had none at all, so I resorted to my iPhone.
Sydney Hairdresser Opportunities to Shine!
If you’re a Sydney hairdresser, let me say this: smile, engage in a lively conversation, and act like you actually LIKE cutting hair, and you’ll position yourself immediately above your competition. Seriously! It’s not hard to excel in this industry in Australia if you just do those things (and obviously you’ve got to be able to cut hair too…)
I love visiting the salon. I love getting my haircuts and relaxing for an hour or so. The least you can do as my hairdresser is not look at me like an interruption to your social calendar.
Is that too much to ask?
Rebooking Hair Appointments
From a business perspective, most hair salons in Sydney that I visited did a pretty bad job of building client loyalty / repeat business. While I have sales pressure as much as the next gal, if I’ve just dropped $100+ on your establishment, wouldn’t you want to suggest I come back in 6 weeks or so? Wouldn’t you want your staff to record my contact details so I can get discounts, coupons or promotions as a loyal customer?
Sadly many salons just thanked me and watched me out the door.
That’s pretty sad.
It’s Not All Bad
Maybe I came across a bit bitchy here. Sorry if I did. I did have a few good experiences like at Detail Woman, even if those salons were more “premium” than the not-so-good salons.
I guess it comes down to the old adage of getting what you pay for.
Anyway, hopefully this and my earlier post about hair salons Sydney will help you enjoy a better salon experience!